Salt Square

Media & digital music

One identity platform for seven products at a global digital music company

With millions of users, global partnerships and a demanding professional user base, the client's platform requires reliability and scalability. Salt Square deployed a senior engineering strike team to transform the way they build and ship software.

The challenge

The client operates seven music-industry products used by DJs and creators worldwide. Each product had its own tech stack and authentication system, creating fragmentation and operational complexity across the ecosystem:

  • Fragmented tech stacks with no shared standards
  • No centralized identity and access management
  • Inability to scale and build new features fast
  • Low delivery and inconsistent engineering quality
  • No unified platform team to drive architectural direction

What we did

  • Delivered a centralized IAM platform on GCP for all seven products
  • Consolidated authentication and removed duplicated, fragmented identity workflows
  • Established a new platform-engineering function with four senior Salt Square engineers
  • Set engineering standards and practices adopted across the client's product teams
  • Strengthened multiple product teams with five additional Salt Square engineers

Results

  • Reduced engineering overhead by consolidating identity systems
  • Increased team velocity through unified platform engineering
  • Stronger long-term scalability with shared architecture
  • High-performing cross-product teams

Tech

GCP, identity and access management, CI/CD, test automation

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